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This is the website of highly applauded freelance writer Yael Grauer.

If you are looking for writers who can write scrappy $15 blog posts for SEO purposes, you are in the wrong place. But if you are looking for a professional writer who can provide your readers with highly engaging content, read on.
Yael can write fresh, engaging content for you that will position you as an authority in your field. Whether she’s analyzing trends in the industry, crafting engaging profiles or reporting on cutting edge research, Yael has an uncanny knack for getting to the core of the issue, and making even the most complex material accessible.
Yael’s credentials and testimonials are world class. She has been featured in various consumer magazines, trade journals, custom publications, websites and e-zines, including Experience Life, Taste for Life, Natural Solutions, Second Opinion, the B-Word, Sherdog, T-Nation, and the Performance Menu: Journal of Health and Athletic Excellence (where she also serves as the Managing Editor.) A Minneapolis, Minn.-based freelance writer, Yael writes for various local publications and websites, including Edible Twin Cities and the City Pages’ Hot Dish blog.
Her work has been published in several books, including Blue Jean:What Young Women are Thinking, Saying and Doing and The Bust DIY Guide to Life: Making Your Way through Every Day. Yael is also a seasoned copyeditor and proofreader, and has helped polish manuscripts for books including New York Times bestseller The Paleo Solution: The Original Human Diet by Robb Wolf and Predatory Bureaucracy: The Extermination of Wolves and the Transformation of the West by Michael Robinson.
In addition to her work as a freelance writer and editor, Yael frequently works with small businesses on search engine optimization (SEO), copywriting and communications.
Yael is a proud member of the Professional Editors Network, the Society of Professional Journalists, and the American Society of Journalists and Authors.
She primarily covers health and wellness, physical fitness, food and nutrition. However, she’s been known to cover topics ranging from science to marketing to social issues and everything in between. Please check out her portfolio for some writing samples, or take a look at her testimonials to read what previous clients have to say.
Latest Blog Entries
4 Steps to Overcoming a Lack Perspective – Especially in a Networking Scenario
May 17, 2012 By Yael Grauer Leave a Comment
Editor’s Note: This is a guest blog post by Laura Orsini.
Prosperity takes many forms, from money to love to relationships. A prosperity mindset is one in which we embrace abundance, welcoming it into our lives with open arms, as opposed to a lack mindset in which we worry about not having enough, not doing enough, not being good enough. However much we work at overcoming our lack perspectives, occasionally our human nature takes over and we fall into that feeling of uneasiness, worry, or fear. This lack perspective can rear its annoying little head in many different ways:
- “If you succeed, I’ll fail.”
- “If someone hires you as a speaker, they won’t consider me.”
- “If people buy your book, they won’t buy mine.”
- “Other people in my industry are a threat to me.”
You can more than likely add your own favorites to this list.
One place this shows up is at networking events where we’re not the only one there who does what we do. I know this gremlin firsthand! As a self-publishing consultant, I work on many different aspects of writing with my author clients, from editing to building the book to marketing. It’s not a terribly crowded field (like, say real estate or financial planning), so when I attended a networking event recently and someone else there described themselves as doing more or less what I do, I panicked! Wait – that’s my bailiwick and you’re not one of the three other people in town I know who do this!
It turns out the woman was new in town, and she also was fairly new in her business. I’m celebrating 10 years in business this year, so I’ve got some time, experience, and credibility on my side at this stage in my career – things this other woman likely did not have.
But the problem wasn’t my level of experience vs. her level of experience. It was the mindset that let me go there in the first place. Where does this nonsense come from? As noted above, it arises from our human nature and the gremlins in our heads that tell us we’re not good enough. It comes from fear that the Universe shares our lack perspective and the failure to realize that there’s more than enough for all of us – whether in the form of money, clients, or opportunities.
1. BREATHE
What can we do when these unwanted thoughts wash over us – particularly at a function like a networking mixer? First of all, we can just stop and take a giant, deep breath. Then another. And another still, until we feel the stress beginning to dissipate.
2. ADOPT AN ATTITUDE OF GRATITUDE
Next up, we can find a space of gratitude. Seriously? you might be thinking. “I’ve just had to follow another life coach who had an awesome 30-second intro and mine sucked! You want me to be grateful?” Yeppers. Grateful. If you calm down and breathe a minute, you probably won’t have to think too hard to come up with something for which you are grateful.
What’s the point? Gratitude refocuses our thoughts, moving them out of that lack perspective, which enables us to instead concentrate on what we DO have. In doing this, we can reconnect with our innate prosperity consciousness and more easily embrace and attract the abundance we seek.
3. KNOW HOW YOU’RE DIFFERENT
On a more practical level, it never hurts to be prepared for an occasion when you need to differentiate yourself from the others in your industry, such as at a networking mixer. In order to do so, it might help to begin by answering a few questions as honestly as possible:
- How are you different from the others who do what you do?
- What skill/hobby/expertise do you have that (virtually) no one else in your industry has?
- What is different about the way you deliver your product/service than everyone else in your industry?
- Who are your mentors and how do they stand apart from the others in their areas of specialization?
- If you had to choose one word to describe yourself, which word would you choose? Why that word? How is that word important to your clients/customers?
- What are the benefits your clients/customers get by using your products/services? Note: benefits are different from features – these are not the deliverables themselves, but the way the deliverable helps the client/customer.
Example: My clients experience the validation, sense of accomplishment, and increased credibility that authoring a book affords them – and they learn to think like marketers so that they can make more sales.
4. REPLACE THE NEGATIVE THOUGHTS WITH A POSITIVE AFFIRMATION
Lastly, as soon as you feel those doubts and worries creeping up on you, recognize them and head them off. Right now, while you’re in a neutral state of mind, think of a few affirmations you can use to replace the negative thoughts. One that always works for me, whether I’m running late or have been waiting longer than usual for a payment from a client, is: Everything is perfect exactly as it is. Repeating this sentence a couple times out loud never fails to calm me down and remind me that it’s an abundant, beautiful Universe – and as soon as I get my thoughts back in alignment with that concept, everything will be fine.

Laura Orsini is a self-publishing consultant based in Phoenix, Arizona. She works primarily with socially conscious speakers, authors, and coaches.
Laura is the creator and host of the upcoming Author Blog Challenge, set to begin June 2.The challenge is open to all authors, authors-in-process, and would-be authors. Please check out the website and share the info with the authors in your life.
Foundational Movements: My Top Five
May 16, 2012 By Yael Grauer Leave a Comment
Whole 9 recently featured a three-part blog post with various fitness experts, strength and conditioning coaches and athletes weighing in on their top five foundational movements. (You can read it here: Part 1, Part 2, and Part 3.) It made me think about what five movements I consider the top five most essential exercise movements, and here’s what I decided.
- Sprints: Picking up the pace has many practical applications, including running away from predators and catching the next bus down the corner. Plus it benefits your cardiovascular system, builds fast-twitch muscle fibers, and even improves endurance. And who doesn’t love a nice endorphin rush?
- Deadlifts: Because lifting things up and putting them down is an essential skill in life. Helping someone move is a really obvious example.
- Swings: With a dumbbell or a kettlebell, doesn’t matter to me. This is a really great exercise for hip mobility.
- Body rows: Because they help with scapular stability, build a strong back, and are a lot of fun.
- Lunges: Single-leg exercises are essential, and lunges incorporate almost the entire lower body. I always throw in wrestling shots, too, which I consider an appropriate lunge variation with some explosiveness added.
I totally wanted to add planks and some squat variations in there, too, but limiting it to five made it hard. I also noticed I picked exercises I’m particularly good at (with the exception of lunges), which made me wonder if I was biased in favor of things I like to do. However, looking at my own workout today, I noticed I did some rowing, shoulder presses, squats, deadlifts, clean and jerks and dips.. only one of the five exercises above. This exercise has made me think about some of my own goals and choices.
What would you pick? Feel free to zap me a message, or leave your thoughts in the comments.
Yael’s Variety Hour: Remembering, Avenging, Drinking & Lifting (But Not All At the Same Time)
May 16, 2012 By Yael Grauer Leave a Comment
My top 17 favorite posts from the past week! Well, they’re not all from the past week. But the older ones aren’t time-sensitive, either. So there.
Awesome People and Things
- Feats of Memory Anyone Can Do. We love all things Joshua Foer, including this brilliant TED talk.
- Google Effects on Memory: Cognitive Consequences of Having Information at Our Fingertips. Oh yeah, and speaking of memory, Google makes you stupid. (We love Google too, though.)
- George Lucas’ Revenge on Rich Neighbors. Me likey.
- A Credo For Making It Happen. Now, in SoundCloud. Listen & be inspired. Danielle LaPorte rocks. Period.
- A Nerd’s Guide to Healthy Drinking. Awesome. But I’m still dying to know which is the least healthy option: a beer or a soda?
- The Big Five Personality Test. So apparently I’m very extroverted, open to new experiences, somewhat anxious, neither organized or disorganized, and find it easy to express irritation with others. Sounds right. How about you?
Fitness
- DIY Prozac: The Problem With Health and Fitness Research. Interesting insights on fitness writing, accountability and critical thinking.
- Olympic Weightlifting For Sports is Greg Everett’s new book… now available for pre-order.
- Is Less Really More? Is 80% good enough? And should we really train like professional athletes if we’re not? Great post by Clifton Harski.
- 5 Great In-Season Lower-Body Strength Exercises That Won’t Make You Sore. Squatting heavy makes grappling suck the next day; Eric Cressey read my mind with this post. He’s good at that.
- The 9 Mistakes Writers Make: And How to Avoid Them. Jodi Helmer is pure awesome, and this is great info distilled from the ASJA conference, in a pretty infographic.
- When An Editor Is Not That Into You: Writing for Magazines Edition. A nice universal translator.
- 7 Screaming Red Flags That You’re Not Cut Out For Freelance Writing. Not to discourage you, or anything!
- How To Filter Out Problem Editorial Clients. Don’t work with these people. No, really.
- How A Book Is Born. ”Well, when an author loves an editor very, very much…” Another great infographic.
- Brave Blogger Confronts Evil Newspaper Editor Who Plagiarized His Post. Being old does not give you an excuse to steal.
- Does Job Hopping Hurt Your Hiring Chances? New Study Says It Doesn’t. Another reason to quit that job you hate.










